TITLE TREATMENT/TYPOGRAPHY/AV/OOH/DOOH
"TRAP" Title Design/Animation
Main title design/art direction/animation for Warner Brother's 2024 marketing campaign "TRAP" from M. Night Shyamalan. Main title treatment was used for AV marketing campaigns, OOH/outdoor advertising, and DOOH/digital out of home. The scope of the project initially was just for the AV campaign, but was later expanded by the studio and implemented into their 360 campaign encompassing OOH/DOOH Agency: Buddha Jones CREATIVE CONCEPT/ART DIRECTION/MOTION GRAPHICS: Ava Rodriguez-Smith