GAME SHOW NETWORK Rebrand/Launch

GSN set off to produce their own original content based on reality competitions in an effort to rebrand itself and appeal to a new demographic and viewing audience. Being part of the creative team for their ONAIR department tasked with the relaunch and rebrand of the network, leading with body painting competition "Skin Wars" hosted by Rebecca Romijn and Ru Paul and a host of new shows, we developed award-winning marketing campaigns as the network broke into the top 50 cable entertainment channels for the first time in its history, defining a new chapter for the network. CREATIVE CONCEPT/ART DIRECTION/MOTION GRAPHICS: Ava Rodriguez-Smith

Skin Wars - "Fire and Ice" promo - PROMAX award winner
  Concept, Design, 3D Animation, Compositing - Software: After Effects, Cinema 4D, Mocha Pro, Illustrator, Photoshop
Skin Wars - "Jungle" promo - PROMAX award winner
Concept, Design, 3D Animation, Compositing - Software: After Effects, Cinema 4D, Mocha Pro, Illustrator, Photoshop
Skin Wars - "Robot" promo
Concept, Design, 3D Animation, Compositing - Software: After Effects, Cinema 4D, Mocha Pro, Illustrator, Photoshop
Skin Wars Fresh Paint - "Artists" promo
Concept, Art Direction, Design, Editing, 2D Animation - Software: After Effects, Premiere Pro, Illustrator, Photoshop
The Chase - "Rap Video" promo
Concept, Art Direction, Design, 3D Animation - Software: After Effects, Cinema 4D, Illustrator, Photoshop
Window Warriors - "Masters" promo
Concept, Design, 3D Animation, Compositing - Software: After Effects, Cinema 4D, Mocha Pro, Illustrator, Photoshop
The Line - "Wishes Come True" promo
Concept, Art Direction, Design, 3D Animation, Compositing - Software: After Effects, Cinema 4D, Illustrator, Photoshop
Network Brand Promos
Software: After Effects, Photoshop
Software: After Effects, Photoshop
Software: After Effects, Mocha Pro, Illustrator
Software: After Effects, Photoshop
Summer Network ID Bumper Animations
Software: After Effects, Photoshop
Software: After Effects, Photoshop
Software: After Effects, Photoshop
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